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Writer's pictureCamille L. Miller, MBA, PhD ABD

5 Common Networking Mistakes to Avoid

Updated: Mar 8, 2023



Networking is a crucial aspect of professional development and career advancement. It involves building relationships with people in your industry, whether it be colleagues, business coaches, clients, or industry leaders. Networking is not just about exchanging business cards or attending events, but about creating meaningful and long-lasting connections with others.


Networking can provide numerous benefits, including access to job opportunities, industry insights, and valuable advice from experienced professionals. It can also help you gain exposure to new ideas, perspectives, which can be valuable for personal and professional growth.


One of the key benefits of networking is the ability to establish a strong personal brand. By creating a positive reputation and fostering positive relationships with others, you can increase your visibility and credibility in your industry. This can lead to new business opportunities, increased job offers, the ability to develop conscious leadership skills and to be seen as a thought leader in your field.


However, networking can be intimidating for many people. It requires putting yourself out there and stepping outside of your comfort zone. But with the right approach and mindset, networking can be a rewarding and enjoyable experience.


Natural Life Business Partnership is growing like never before and with that, new programs, micro-communities, and networking events are added for members to network and collaborate.


In this blog post, we will discuss five of the most common networking mistakes that people make and offer tips on how to avoid them. By learning from these mistakes, you can improve your networking skills and build stronger connections with others in your industry. Whether you are a seasoned professional or just starting in your career, the insights in this post will help you make the most of your networking opportunities.

List of 5 mistakes in network marketing to avoid:

  1. Not having a clear objective in mind

  2. Focusing too much on what you can get

  3. Forgetting to follow up

  4. Not doing your research

  5. Being too pushy

Not having a clear objective in mind

One of the most significant mistakes people make when networking is not having a clear objective in mind. When attending events or reaching out to individuals, it's essential to know what you want to achieve. For example, if you want to focus on being a business coach for female entrepreneurs, do you want to meet potential clients, find a mentor, or learn about new opportunities in your industry?


Without a clear goal, networking can feel aimless and unproductive. When you have a specific objective in mind, you can target your efforts towards achieving it. For example, if your goal is to find a mentor, you can attend events that are geared towards mentorship and seek out individuals who have experience in your field.


Focusing too much on what you can get

Another common networking mistake is focusing too much on what you can get out of the relationship, rather than what you can offer. Networking is a two-way street, and it's important to approach it with a mindset of mutual benefit.


When meeting new people, take the time to learn about their needs and interests. Ask how you can be of help to them and offer your own skills and resources. When you approach networking with a giving mentality, you will build stronger and more meaningful connections. Instead of solely focusing on your own needs or goals, try to understand what the other person is looking for and how you might be able to help. This can create a stronger and more meaningful connection, and may even lead to future opportunities.


Forgetting to follow up

Networking doesn't end after exchanging business cards or having a conversation at an event. Following up with the individuals you meet is crucial for building and maintaining relationships.

One of the most common networking mistakes is not following up with contacts. After meeting someone at an event or connecting with them online, it's important to keep in touch and nurture the relationship.


Sending a quick email or message, scheduling a coffee or lunch date, or even sharing useful resources or articles after meeting someone is an excellent way to stay top of mind and demonstrate your interest in the relationship. In your follow-up, be sure to reference the conversation you had and any action items you discussed. This demonstrates that you were actively listening and are invested in the relationship.


Not doing your research

Before attending an event or reaching out to someone, it's essential to do your research. Take the time to learn about the individual or organization and tailor your approach accordingly.

If you are attending an event, review the attendee list and research the individuals you would like to connect with beforehand. This will give you a better understanding of their background and interests and help you prepare for the conversation.

Similarly, when reaching out to someone via email or LinkedIn, take the time to review their profile and any content they have shared. This will help you craft a more personalized and relevant message.


Being too pushy

Finally, one of the most significant networking mistakes is being too pushy. It's essential to approach networking with a respectful and professional attitude.

When reaching out to someone, avoid bombarding them with multiple messages or requests. Instead, take a more organic approach and focus on building a relationship over time.

Similarly, when attending events, avoid being too aggressive in your approach. Instead of immediately jumping into a sales pitch, take the time to build rapport and learn about the other person's needs and interests.


In conclusion, networking is an essential part of professional development, but it's important to approach it with a clear goal, a giving mentality, and a respectful attitude. By avoiding these five common networking mistakes, you can build stronger and more meaningful relationships and achieve your professional objectives.


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